Calls Grow for Consumers to Boycott ‘Woke’ Companies

Consumers’ Research, a group that stands up for the rights of us regular folks, is calling out these corporations for their blatant discrimination. And it ain’t just one or two companies; we’re talking about industry giants like Delta, Apple, Microsoft, Costco, and Sephora.

These companies, they’re not just embracing this woke nonsense, they’re rewarding it! They’re giving out bonuses for meeting ‘diversity, equity, and inclusion’ hiring goals. Can you believe that? Folks, it’s time to ‘name and shame’ them.

The so-called DEI programs are nothing more than thinly veiled affirmative action. They’re picking and choosing who gets a seat at the table based on skin color, not talent or qualifications. It’s a DISASTER, plain and simple.

Companies like Costco and Sephora are so wrapped up in their woke agenda that they’ve completely lost sight of what really matters: the quality of their products, the satisfaction of their customers, and, most importantly, the talent of their workforce.

The American people, you and me, we’re not buying what these corporations are selling. And that’s why groups like Consumers’ Research are standing up and saying, ‘Enough is enough.’

The drive-by media won’t tell you this part, but some companies are starting to see the light. Walmart, Amazon, Target, and even Meta, they’ve dialed back their diversity efforts under the second Trump administration.

But others? They’re doubling down. Despite the clear and present danger of alienating their consumer base, they’re sticking to their guns and continuing to push these discriminatory DEI mandates.

These woke corporations, they’re not interested in doing what’s best for the American people. They’re interested in pushing their left-of-center agenda, no matter the cost.